15 Best WordPress Plugins to Boost Your Marketing in 2023

Running a marketing site or agency on WordPress? Want to augment your digital marketing results this year?

With the right plugins, you can supercharge your WordPress website to acquire more traffic, leads, and sales. But with thousands of options, identifying the best marketing solutions for your stack can be challenging.

That‘s why we hand-picked the top reader-recommended WordPress plugins for marketers based on value, features, and ease of use.

In this definitive guide, we‘ll cover:

✅ Lead generation plugins to capture more emails and push notifications

✅ SEO plugins to boost Google rankings

✅ Email marketing plugins to grow your lists

✅ Social media plugins to automate sharing

✅ All-in-one suites to maximize growth

✅ Plus alternative options for each category

Let‘s get started, shall we?

Why You Need Marketing Plugins for WordPress

But first, let‘s address why you even need dedicated marketing plugins for WordPress. Can‘t you just use default features and functionality?

While WordPress alone offers core tools for blogging, basic SEO, image galleries, user forms, and more…relying solely on defaults will limit your marketing capabilities.

Here are 5 key reasons to utilize marketing plugins for WordPress:

1. Specialize in marketing tasks like lead capture, email automation, social sharing, popups, and analytics without added bloat

2. Optimize conversion funnel from top to bottom by identifying friction points

3. Eliminate tedious manual work through intelligent automation

4. Gain actionable insights into your content, traffic sources, and campaigns

5. Enhance credibility through social proof and search visibility

Dedicated marketing plugins provide all that and more out-of-the-box. But rather than stuffing your site with every tool, be strategic by picking those that best support your growth goals.

Now let‘s get to the list!

1. Lead Generation Plugins

Driving site traffic is nice, but converting visitors into subscriber leads is even more valuable.

Here are two top plugins that help you capture more emails, SMS, and push notifications to build marketing funnel:

OptinMonster

OptinMonster remains the leading popup and lead generation plugin for WordPress in 2023. Trusted by over 1 million websites, it makes it easy to:

✅ Create high-converting email/SMS optin forms
✅ Add attention-grabbing popups and notification bars
✅ Leverage exit-intent® technology to reduce exits
✅ Test signup variations with built-in A/B testing

The plugin integrates with all major email services, plus leading CRMs and automation tools. This allows you to seamlessly build out advanced conversion funnels.

Not just for beginners either…savvy marketers utilize OptinMonster to fine-tune lead capture on their sites through granular targeting, custom themes, and advanced analytics.

All in all, one of the highest ROI plugins for boosting subscriber growth.

_Key stat: Sites using exit-intent popups see 20-30% increases in conversion rates on average.

SeedProd

SeedProd is the best WordPress coming soon and maintenance mode plugin. But did you know it‘s also a complete landing page builder?

It makes it stupid simple to create:

✅ Beautiful optin landing pages
✅ "Notify me" coming soon pages
✅ "Under construction" maintenance pages
✅ Full websites using themes & templates

Without touching code, you can craft conversion-focused pages optimized for lead gen or sales. Dynamic content blocks, 100+ integrations with email and payment platforms, drag-and-drop editor, and built in analytics provide robust capabilities.

SeedProd is trusted by leading companies like Microsoft, Spotify, and Product Hunt to capture leads and promote launches without heavy site integration. Well worth exploring beyond basic under construction pages!

_Key Stat: Pages built with SeedProd convert 3X more than the average landing page.

Next up, let‘s explore must-have SEO plugins…