Enabling Google Pay in your WordPress site can notably boost conversion rates. This guide will teach you how to seamlessly integrate Google Pay as a payment gateway using the WP Simple Pay plugin, without needing WooCommerce.
Over 60% of US mobile users now prefer wallet payments like Google Pay. Allowing one-click checkouts dramatically increases completed transactions.
By the end of this comprehensive walkthrough, you will be able to accept lightning-fast secure payments from customers across the world using mobile wallets on Android devices.
Why Should You Accept Google Pay?
Here are five compelling reasons to offer Google Pay in your online store:
1. Optimized for Mobile Traffic
Mobile accounted for 52.2% of global internet traffic in 2019. Adding Google Pay tailors your site for mobile buyers.
| Device | Share of Ecommerce Traffic |
|---|---|
| Mobile | 52.2% |
| Desktop | 44.7% |
| Tablet | 3.1% |
2. One-Click Convenience Drives More Sales
Google Pay enables express checkouts by letting customers skip re-entering payment and shipping details.
Cart abandonment reduces by 24% when sites support digital wallets, converting more mobile users.
3. Reach Customers Globally
Google Pay has availability in 40 countries globally. Expand your target market by catering to international buyers looking for familiar payment methods.
4. No Extra Transaction Fees
Unlike payment gateways like Stripe and PayPal, WP Simple Pay does not charge any transaction fees. There are no monthly costs either.
5. Quick and Easy Setup
WP Simple Pay lets you add Google Pay in WordPress sites without writing code or having a WooCommerce store. The streamlined setup takes less than 10 minutes.
Now that you know the reasons for integration, let‘s get into the step-by-step guide.
Step #1: Install and Activate WP Simple Pay
WP Simple Pay is the easiest way to accept payments in WordPress including Google Pay. It charges no extra fees or monthly costs.
First, login to your WordPress admin and click on Plugins > Add New. Search for WP Simple Pay and install the plugin.
After installation finishes, click Activate Plugin to enable it. This launches the quick setup wizard.
Step #2: Connect WP Simple Pay to Stripe
Inside the wizard, click Connect with Stripe to link your Stripe account.
Stripe supports 130+ currencies and all popular card networks like Visa, Mastercard etc. It seamlessly enables Apple Pay and Google Pay acceptance using industry-leading security.
Make sure your site uses SSL encryption before connecting Stripe. The API integration takes just a few seconds.
You will find your API keys inside the Stripe developer dashboard:
Step #3: Configure Email Receipts
Once Stripe is linked, setup payment receipt and notification emails:
- Enable Payment Receipt Emails
- Enable Invoice Emails
- Add email to receive Payments Notifications
Email setup ensures customers automatically receive order receipts and lets you know of new payments.
Step #4: Build Payment Form
We will now create a optimized payment form to accept Google Pay.
Under WP Simple Pay > Add New, choose the Apple Pay / Google Pay template. Then click on Use Template.
Customize Payment Form
The template has pre-configured settings for quickly accepting Google Pay. But we can customize it further using options across 4 tabs:
1. Form Details
- Rename form
- Add description
2. Payments
- Set payment mode: Test/Live
- Add prices, subscriptions etc
3. Form Fields
- Additional fields like name, shipping address etc
4. Stripe Checkout
- Available payment methods
- Checkout UI customization
Make changes if needed then click Publish to save.
Now let‘s add this form to your WordPress site pages to start accepting Google Pay.
Step #5: Embed Payment Form in WordPress Pages
While editing any post or page, click on the + icon to open Gutenberg block inserter.
Search for WP Simple Pay block. Select the block to open settings.
Choose the payment form you just created from the Form dropdown option.
Hit Publish or Update to insert the Google Pay payment form.
That‘s it! Google Pay is now enabled.
Start Accepting Payments Today
I hope you found this step-by-step guide useful for activating Google Pay in your WordPress site within minutes using WP Simple Pay.
Now that everything is setup, its time to kickstart selling and grow your online business!
Let me know if have any questions in the comments section below.
