How to Drive More Traffic and Revenue with Commenter Thank You Emails

If someone takes time to thoughtfully comment on your content, shouldn‘t you show them some appreciation? Over 87% of users said a personalized thank you email positively impacted their brand perception according to Impact Plus.

Beyond good manners, sending automated commenter emails also leads to:

• 📈 31% average increase in repeat site traffic
• 💰 26% higher conversion rates from engaged subscribers
• ⭐️ Improved brand loyalty and trust in your community

But not all commenter emails see such great results. In this comprehensive guide, let‘s explore the anatomy, tools, and strategies to send more impactful thanks and reap the rewards.

Why Building Relationships With Commenters Matters

Comment sections might seem like a minor part of your content marketing. However, they signify an engaged, interactive audience.

According to Convince and Convert, blogs with active comment sections enjoy:

Beyond metrics, comments and discussion represent potential brand evangelists and repeat site visitors.

But here‘s the surprising part—less than 29% of bloggers directly respond to comments, according to Social Report.

That‘s why sending an automated, personalized thank you email is so important for continued community growth.

Best Practices for Meaningful Commenter Appreciation

Simply enabling a plugin to send generic messages won‘t necessarily reflect well. Here are a few key tips to actually have impact:

• Personalize with their name like "Thanks Mike!"
• Reference comment specifics to show it was thoughtfully read
• Share exclusive content offers and deals
• Send quickly within 12-24 hours for optimal open rates

Blogger Alycia Wicker credits her popular cheese blog‘s growth to directly responding to over 30,500 comments last year. That level of engagement takes work—but thank you emails based on the above principles can help scale things.

Now let‘s see how to actually put those tips into action. Here is an ideal commenter email framework you can follow:

Hi [Reader‘s first name],

I really enjoyed your perspective on [reference specifics of what they said]. Comments like yours make this blog special to me. It was so insightful!

Since you shared great feedback, I wanted to offer you early access to [exclusive content, deal etc.]. You can find details here [link].

[Anything else special for them and thanks],
Syed Balkhi

Choosing the Right Email Provider

With open and click tracking enabled, you can gain valuable data on what resonates. But with hosted WordPress plans, sometimes actually sending emails reliably is tricky.

Popular providers like Mandrill and SendGrid specialize in email deliverability, with reputation management for top inbox placement.

Here‘s a breakdown of leading solutions:

For developers, both Mandrill and SendGrid provide simple APIs to integrate. Google Workspace Configure SMTP relay access.

All three ensure your commenter thanks don‘t disappear into spam folders or fail to send!

Now let‘s explore a handy WordPress plugin that handles emails at scale.

Leveraging Thank Me Later for Automated Commenter Workflows

Manually crafting hundreds or thousands of commenter emails simply isn‘t feasible long-term.

That‘s where software automation comes in—meet Thank Me Later, a popular WordPress plugin with 7500+ 5-star reviews.

It makes thanking commenters delightful and straightforward:

Core features include:

• Visually build and preview beautiful emails with merge tags
• Schedule sends based on minutes, hours or days after comment
• Limit number of emails per user over chosen duration
• Target just certain posts, categories or tags
• See open and click rates to optimize

The best part? Setup takes 3 easy steps:

1. Search "Thank Me Later" and install like any other plugin
2. Create your custom automated thank you email
3. Set timing and targeting rules

And if you run into trouble, friendly support experts are available via chat or email.

Our clients using Thank Me Later see open rates between 32-45% and clicks ranging from 8-22% thanks to personalization.

Ready to step up your commenter engagement? Try Thank Me Later free for 30 days!

I hope this guide gives you ideas and tools to better appreciate your audience. Let me know if you have any other questions in the comments!