Do you want to showcase the latest videos from your YouTube channel directly on your WordPress website?
Embedding a dynamic YouTube feed can help drive more traffic, engagement, and subscribers for your vlogs, tutorials, reviews, and other video content.
In this detailed guide, I‘ll show you how to easily embed a live YouTube channel feed in WordPress to display your newest videos automatically.
Why Show Your Latest YouTube Videos in WordPress?
Here are some compelling reasons to display your newest YouTube videos directly on your WordPress site:
Boost time on page: Viewers spend 100% more time on pages with videos. Showcasing your videos can dramatically improve dwell time.
Increase social proof: Displaying YouTube subscriber counts alongside your video feed heightens credibility.
Drive more channel views: Allowing easy on-site viewing eliminates the extra step of having to visit YouTube.
Get more subscribers: Over 51% of video viewers subscribe after watching similar content. Embed subscribe buttons to convert interested visitors.
Improve SEO: Original video content boosts rankings. On-site videos also signal relevancy to search engines.
Key YouTube and Video Marketing Statistics
As per HubSpot, using the word "video" in an email subject line boosts open rates by 19%.
Cisco predicts video content will make up 82% of global IP traffic by 2022.
Wistia reports that embedding a video on your homepage can increase conversion rates by over 80%.
As you can see from the stats above, video marketing needs to be a core part of your content strategy in 2023.
Next, let‘s see how to practically showcase your newest YouTube videos in WordPress.
How to Connect Your YouTube Channel to WordPress
The easiest way to embed a live YouTube feed in WordPress is by using the Feeds for YouTube plugin.
Once installed and activated, here is how to connect your channel:
In your WP dashboard, go to YouTube Feed → Settings
Click on Add Source and select Connect to YouTube via Google
Choose the relevant Google account associated with your YouTube channel
Enter your exact YouTube channel ID or username on the next screen
Click to Create an API Key and restrict access only to your WordPress site
That‘s it!
This authorization allows WordPress to automatically pull your latest public YouTube videos into a live feed.
Next, let‘s look at how to display this dynamic YouTube channel feed anywhere on your WP site.
Display Your Newest YouTube Videos
Once your YouTube channel is connected to WordPress, displaying your new videos is super easy.
Here are the 3 main ways:
1. YouTube Feed Block
The simplest option is to use the Feeds for YouTube block when editing any post or page:
You can customize the feed with layouts, designs, number of videos and more.
2. YouTube Widget
Alternatively, add the Feeds for YouTube widget to your sidebar or footer areas:
Appearance → Widgets → Feeds for YouTube
This allows you to showcase your new videos sitewide.
3. YouTube Shortcode
Lastly, you can display your latest videos by generating a unique YouTube shortcode and pasting it anywhere:
YouTube Feed → All Feeds → Copy Shortcode
For example:
[youtube-feed feed=3]
This is useful for embedding your feed into text widgets or even your theme files.
Pro Tip: YouTube Template Integration
For a seamless site-wide integration, use the Feeds for YouTube block in the WordPress template editor:
Appearance → Templates → Edit Template → Add Block
This allows you to permanently embed new videos into header, footer, sidebar or other templates.
Getting More YouTube Views and Subscribers
Driving more channel views and subscribers from your website visitors is crucial.
Here are some effective ways to optimize your embedded YouTube feeds:
✔️ Use eye-catching headers to promote new videos
✔️ Customize the "Load More" button color and text
✔️ Display video titles on hover to pique interest
✔️ Add custom subscribe buttons that match your brand
Conclusion
I hope this detailed guide covered everything you need to start displaying your latest YouTube videos in WordPress with ease.
Automatically showcasing dynamic YouTube feeds can lead to exponential growth for your vlogs, shows and other video content.
So visually engage visitors, improve website metrics like dwell time and bounce rate, and skyrocket your YouTube channel subscribers by embedding new videos on your WordPress site!
