Instagram has an endless number of hot models from all over the world. If you're looking for the hottest Instagram model but you're stuck on whom to follow and enjoy watching their feeds, worry less because we've narrowed the list to the 20 hottest Instagram models, which are a must-follow.
Like any other social media platform, Instagram is a platform that enables users to share their videos and photos for entertainment to raise awareness and motivation. Instagram accounts can be monetized depending on your influence and whether you can create content. It all depends on how you decide to utilize the platform. Here is a list of the 20 hottest Instagram models known for their striking beauty, brains, and influence.
Kendall Jenner is a sensational Instagram model. She has managed to draw a huge mass of followers, summing over 280 million. Having begun her modeling career at 14 years old, she has managed to beat all odds to become one of the top models worldwide. Besides modeling, Kendal is a businesswoman, the founder of 818 Tequila, a social media influencer, and a trendsetter.
She is known for her great sense of style, beauty, and outgoing personality. She has been featured in several TV shows and magazine covers like Vogue and Rolling Stone, where she has demonstrated her fashion style. She casts alongside her sister Kim Kardashian in their reality show “Keeping Up with the Kardashians.”
Above all, she uses her platform to create awareness on mental health matters, environmental conservation, and social promotion.
2. Gigi Hadid
Gigi Hadid is a true definition of pure talent. She models for high-end fashion brands worldwide, and in 2016, she was crowned the International Model of the Year, placing her in the limelight as a top model globally. She is known for her impeccable style, good looks, and powerful personality. Her sense of fashion is arguably on another level. Whether wearing designer or casual outfits, she always effortlessly looks fantastic.
On Instagram, she is an excellent influencer with over 75M followers. According to her IG feeds, she enjoys cooking, traveling, and spending time with family and friends.
Kim Kardashian is the queen of Instagram, with over 350M followers and perhaps the one with the most followers. She is a go-getter who has risen from a socialite to a popular media personality. She's a cast member in her popular reality show, “Keeping Up with the Kardashians.” Kim has managed to build her brand to become one of the richest people in the world. She lives a soft life and, thus, is one of the 20 hottest Instagram models. Her net worth is said to be about 1.8 billion.
4. Bella Hadid
On our list of the 20 hottest Instagram models is Bella Hadid. She is a developed brand thanks to her successful modeling career. She is the youngest model to be featured several times (27 times) in the international Vogue magazines. Bella also models for the world's best fashion brands like Dior, Channel, and Victoria's Secret. Besides modeling, she is a businesslady and campaigner for gender equality, climate change, and mental health. She also participates in several charity programs.
Her beauty, passionate effort to change the world, and successful modeling career have earned her numerous fans globally, adding up to over 58M on Instagram.
Beauty with brains is the true definition of Emily Ratajkowski. She is a model, actress, accomplished writer, and social media influencer. She's a vocal advocate for women's empowerment and social issues, which have earned her great admiration among her fans. Emily is also a fashion enthusiast who has collaborated with fashion brands like Versace and DKNY. On IG, she has a massive 30 million followers.
6. Irina Shayk
Known for her successful modeling career and prominent relationships with Cristiano Ronaldo and Bradley Cooper, the Russian model has built her brand to become one of the most influential social media models. She has garnered over 22 million followers on Instagram because of her successful career and effort to give back to the community. She actively participates in initiatives to reduce poverty and improve child health and education.
Irina has always been at the forefront of fashion. Besides featuring on several fashion magazine covers, she has partnered with renowned fashion houses like Givenchy, Versace, and Victoria's Secret.
Candice Swanepoel is a South African supermodel who has risen to become one of the most influential models globally. Having started her modeling career when she was 15, it is evident that she is a successful model. She has been featured in several fashion magazines and walks down the runway for notable fashion brands like Givenchy, Tom Ford, Lauren, Ralph, and Dolce. She has over 19 million followers on Instagram.
The mother of two uses her platform to promote self-love among women and raise awareness of women's health from her experience of having experienced post-partum depression. Besides that, she also raises awareness about animal welfare and environmental conservation.
Her vitiligo condition did not limit her from chasing her dreams. Embracing her marks, Winnie Harlow has become one of the top models, activists, and social media influencers. She has been featured in prestigious fashion magazines and worked with brands like Nike and Dior.
She uses her platform to talk about self-esteem, diversity, and inclusion. She has created awareness about vitiligo, mental health, and women's rights. Her beauty and enthusiasm have earned her over 10 million Instagram followers.
Born in Spain, Cindy Kimberly's prosperous modeling career has seen her become one of the most renowned models in the world. She won her first big modeling contract in 2015 after Justine Beiber posted her picture on his IG with the caption, “Omg, who is she?” She has over 7 million Instagram followers drawn from the world's four corners. Cindy has been featured in well-known fashion magazines and partnered with brands such as Nasty Gal and Maybelline to promote their products.
Besides modeling, Cindy is a vocal advocate of self-love and mental health among women, thanks to her platform.
10. Cara Delevingne
Cara is a multi-talented England fashion model, actress, and singer known for her broad eyebrows. Her bold fashion choices have seen her sign contracts with major fashion brands like Chanel and Fendi, and she has been featured in magazine covers like Vogue, besides appearing in several films. She is a vocal social justice advocate.
Her Instagram followers are about 43 million.
11. Liu Wen
The Chinese model Liu Wen rose to fame in 2005 after her discovery in 2005 at a modeling completion. She is the first Chinese to appear in prominent Victoria's Secret fashion magazines, American Vogue, and Forbes as the year's highest-paid model. She models for renowned fashion brands like Chanel and Balmain.
Liu is a social media influencer with over 6 million followers on Instagram. She advocates for gender equality and environmental conservation, using her platforms to raise and channel funds to such programs.
12. Sierra Skye
After gaining popularity online in her early 20s, her modeling career came into the limelight after signing her first modeling contract in Los Angeles. Sierra is known for her striking beauty, sense of fashion, and wellness advice. She is also a business lady running her swimwear fashion line, besides modeling for several brands. She encourages body positivity and self-love, which she vocally talks about on her platform.
Sierra has over 4 million Instagram followers.
13. Miranda Kerr
The Australian model is well known for her sophisticated personality, beauty, entrepreneurial skills, and unwavering support for health and wellness. She went international at 13 after winning the Dolly magazine model search of the year. She has been featured in fashion magazines and has worked with great brands like Balenciaga and Reebok. Her entrepreneurial skills have seen her venture to owning an organic cosmetic brand and writing self-help books. She is a health and awareness advocate and enjoys over 14 million followers on IG.
At 16 years of age, Audreyana's modeling career began to be noticed. She has risen to become one of the top models globally. She is the first-ever African-American to model for Louis Vuitton. She is also a successful entrepreneur running her swimwear line “Gia Swim.”
Audreyana showcases her love for traveling on a separate Instagram account from her regular account. She has over 581K followers despite joining IG recently. She boldly talks about her personal experience with anxiety and depression in the urge to raise awareness about mental and emotional health.
Josephine Skriver is known for her successful modeling career and support of social justice rights, especially LGBTQ+. She also champions women's rights and environmental conservation. Her sensational beauty and style have earned her contracts with big fashion brands like Gucci and Calvin Klein, and in several instances, she's been featured in fashion magazines. In 2020, she modeled for the Sports Illustrated Swimsuit Issue competition for the Rookie Award of the Year.
Her Instagram followers are over 8 million.
16. Karlie Kloss
Karlie Kloss is a model, social media influencer, entrepreneur, and philanthropist. She possesses both beauty and brains. Besides being a programmer, she has been featured in over 40 prestigious fashion magazines and partnered with renowned fashion brands. Karlie owns a fashion magazine and a non-profit coding organization to promote the girl child. She has over 12 million followers on Instagram.
17. Sommer Ray
Most of the models we've covered on our 20 hottest Instagram models are fashion models, but Sommer Ray is a fitness model. She is also a social media influencer and entrepreneur. She uses her platform for motivational purposes, fitness advice, and to showcase her real lifestyle. Her Instagram followers are over 25 million.
Sommer has been featured in fitness magazines and collaborated with several brands. She advocates for women's empowerment and self-love and raises mental health awareness. Above all, she owns an activewear collection line and beauty brand.
18. Hailey Beiber
Best known for being married to the renowned musician Justin Beiber, Hailey is a fashion enthusiast who has modeled for numerous fashion brands like Ralph and Tommy Hilfiger and featured in fashion magazines. She has managed to attract many fans on her social media accounts, particularly on Instagram, where she has over 49 million followers.
Rosie is a successful model, entrepreneur, actor, and social media influencer. She is currently the face of Burberry beauty products. She has over 18.4 million followers on Instagram.
20. Jessica Wilde
Wrapping up our list of the 20 hottest Instagram models is a tattoo model, Jessica Wilde, with 885K followers on Instagram. Her niche is distinct and award-winning as she's been featured in numerous tattoo magazines and publications. She is also an entrepreneur running her tattoo studio and a writer for the Inked Magazine.
There are several models on social media platforms, particularly Instagram. They not only use the platform to gain popularity but also for business purposes and community services. You can follow your favorite model for inspiration and entertainment purposes. Our list of the 20 hottest Instagram models is based on randomly selecting the major influential models. However, there are several that we could have wished to include on our list.